Analisis QSPM Untuk Peningkatan Pendapatan Petani Kopi Arabika di Kabupaten Aceh Tengah
DOI:
https://doi.org/10.33603/jpa.v6i2.9025Abstract
This research for strategies to increase the income of Arabica coffee farmers in Central Aceh
Regency uses SWOT analysis with the aim of the research being to determine the Internal Factor
Evaluation (IFE) and External Factor Evaluation (EFE) on the progress of coffee farmers in Central
Aceh. Next, formulate an appropriate main alternative strategy (QSPM) for a strategy to increase the
income of coffee farmers in Central Aceh. The sampling method used primary and secondary data,
primary data was obtained through interviews and direct observation, while secondary data was
obtained from BPS (Central Statistics Agency) Aceh, Central Aceh Province Agriculture and
Plantation Service as well as journal literature and other reading sources. The research results show
that the income strategy of Arabica farmers in Central Aceh Regency is located in quadrant I
(Aggressive Strategy), namely using strength to take advantage of opportunities, with coordinates (1.8
: 2.0). Meanwhile, the results of the QSPM analysis show that the main alternative strategy is the use
of quality seeds to maximize arabica production.
Keywords: Aceh Tengah, Arabica Coffee, QSPM, SWOT
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