Darmalia Putri Hastuti, Arief Surya Lesmana, Qona’ah El Hasan, and Hana Nur’aidah. 2024. “THE WAY BRAND AMBASSADORS AND BRAND IMAGE AFFECT THE PURCHASING DECISIONS: THE MEDIATING ROLE OF BRAND TRUST”. Cirebon International Conference on Education and Economics Proceeding 1 (1):194-200. https://jurnal.ugj.ac.id/index.php/cicee/article/view/9279.