DARMALIA PUTRI HASTUTI; ARIEF SURYA LESMANA; QONA’AH EL HASAN; HANA NUR’AIDAH. THE WAY BRAND AMBASSADORS AND BRAND IMAGE AFFECT THE PURCHASING DECISIONS: THE MEDIATING ROLE OF BRAND TRUST. Cirebon International Conference on Education and Economics Proceeding, [S. l.], v. 1, n. 1, p. 194–200, 2024. Disponível em: https://jurnal.ugj.ac.id/index.php/cicee/article/view/9279. Acesso em: 1 aug. 2025.